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Bill BirchardPsychology Today |
Hook people with diction, sensations, sound, repetition, and analogy.
Engaging elements of style display novelty, elicit emotion, and prompt insight.
Want an easy way to sweeten what you say? Produce a parade of similar sounds.
Words not flowing? 8 questions to surface your inner eloquence.
A metaphorical picture is worth a thousand facts.
Be sure to reveal your ethos in your writing.