Jaguar Land Rover Automotive Plc’s financial performance has long failed to live up to its refined image. Regardless of how many Range Rovers chauffeured royals and celebrities to galas or clogged city streets near posh schools, the British subsidiary of India’s Tata Motors Ltd. contrived to lose money.

But these lean years appear to be over. Cost cuts and price hikes are helping JLR generate cash. Revamped models such as the Defender SUV have been smash hits, while component shortages that curtailed production and, in some cases, led to waiting times of more than a year have eased.

QOSHE - $250,000 Range Rovers Trigger a Quiet Revolution - Chris Bryant
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$250,000 Range Rovers Trigger a Quiet Revolution

13 1
26.01.2024

Jaguar Land Rover Automotive Plc’s financial performance has long failed to live up to its refined image. Regardless of how many Range Rovers........

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