Zara, the 'fast fashion' giant, is facing intense criticism over its recent advertising campaign, with social media users and influencers accusing the brand of insensitivity and disrespect amid the Israel-Hamas war in Gaza.

The campaign featuring missing limbs and rubbles led to backlash among users online making boycott calls against the Spanish multinational.

ZARA ATELIER. Collection 04_The Jacket
A limited edition collection from the house celebrating our commitment to craftsmanship and passion for artistic expression. https://t.co/EiUO0avB4w pic.twitter.com/nK15aTYNdJ

According to the Associated Press, the death toll in Gaza has surpassed 17,900, with 90% of its population displaced since October 7.

ALSO READ: Why H&M, Zara, and others are stopping sourcing garments from Myanmar

A post shared by Hazem Harb (@hazemharb)

Boycott Zara after its new clothing collection features rubble & bodies, mocking the 1000s of Palestinians being massacred by israelis in Gaza pic.twitter.com/VjrdU3T4VF

According to Fortune, the retailer has nearly 3000 stores, spanning over 96 countries.

ALSO READ: Zara selling lungis at Rs 6,000 is peak obsession with desis

This isn't the first time Zara has faced criticism. In 2021, the company dealt with a similar situation when its head designer, Vanessa Perilman, made anti-Palestinian comments, which resulted in significant financial losses in some outlets due to a boycott.

ALSO READ: Celebs have a hard time choosing sides in Israel-Hamas war

ALSO READ: I went looking for plus size clothes at Zara, H&M, Uniqlo stores in NCR and found none

QOSHE - Boycott Zara trends online for latest ads, brand accused of ‘mocking’ Gaza victims - Dailybite
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Boycott Zara trends online for latest ads, brand accused of ‘mocking’ Gaza victims

13 7
11.12.2023

Zara, the 'fast fashion' giant, is facing intense criticism over its recent advertising campaign, with social media users and influencers accusing the brand of insensitivity and disrespect amid the Israel-Hamas war in Gaza.

The campaign featuring missing limbs and rubbles led to backlash among users online making boycott calls against the Spanish multinational.

ZARA ATELIER. Collection 04_The Jacket
A limited edition collection from the........

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