QOSHE - Gen Alpha ‘Sephora kids’ are dropping serious money on adult skincare. Brands say they should stop but see soaring sales - Jeannette Neumann
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Gen Alpha ‘Sephora kids’ are dropping serious money on adult skincare. Brands say they should stop but see soaring sales

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10.04.2024
“What is troubling about this interest is how much consumerism is being pushed,” says dermatologist Ivy Lee, who's seeing more young patients with skin irritation and breakouts.

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