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Jacob A. Waddingham

Jacob A. Waddingham

Fortune

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Does ‘virtue signaling’ pay off for entrepreneurs? We studied 81,799 Airbnb listings to find out

Too much virtue language in a listing can cost an Airbnb host nearly $5,000 a year.

15.04.2024 70

The Conversation

Jacob A. Waddingham

Does ‘virtue signaling’ pay off for entrepreneurs? We studied 80,000 Airbnb listings to find out

The next time you’re searching through Airbnb listings, you may find there’s more to consider than just amenities and price. To stand out from...

15.04.2024 20

The Conversation

Jacob A. Waddingham

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