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Sasha Rogelberg

Sasha Rogelberg

Fortune

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Coca-Cola only sold 1% more drinks last quarter, but it raised prices 13%. Its CEO said it has ‘the right strategies’ for sustained success

The beverage goliath is among several other snack and drink companies reaping the rewards of price hikes that far exceed inflation.

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Fortune

Sasha Rogelberg

The hottest Gen Alpha obsession right now? Using parents’ money for online shopping, report finds

The youngest generation, born between 2010 and today, Gen Alpha is projected to also be the largest generation in history with over 2 billion people.

yesterday 1

Fortune

Sasha Rogelberg

After MLB player grievances over see-through, sweat-drenched uniforms, Nike concedes to 2025 upgrades

In 2019, Nike and Fanatics struck a 10-year, $1 billion deal with MLB to produce the league’s uniforms.

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Fortune

Sasha Rogelberg

Hertz is done gambling with EVs: It took a first-quarter $195 million hit on Teslas that just keep losing value and can’t sell them fast enough

Three years ago, investing in a fleet of 100,000 is what helped the car rental company emerge from bankruptcy.

26.04.2024 20

Fortune

Sasha Rogelberg

After shrugging off a $355 million loss, Boeing slogs through fresh allegations it retaliated against workers

Two Boeing engineers said their poor—and identical—performance reviews were the company lashing out over their raised safety concerns.

25.04.2024 6

Fortune

Sasha Rogelberg

Ryanair CEO dishes advice to Boeing on managing its crises: ‘Never put a pilot in charge of an airline’

Ryanair and Boeing have shared a close and complicated relationship over the years, but the discount airline continues to lean heavily on the...

24.04.2024 8

Fortune

Sasha Rogelberg

Owners of Coach and Versace snap at FTC after it sues to block $8.5 billion merger

Tapestry and Capri will make the case they face extreme pressures from both mass market and true luxury brands, legal experts say.

24.04.2024 10

Fortune

Sasha Rogelberg

Finland—the world’s No. 1 coffee consumer—is turning to AI and lab-grown beans to energize the industry

A typical Finn consumes more than four cups of coffee per day, according to the International Coffee Organization.

23.04.2024 10

Fortune

Sasha Rogelberg

In a ‘Succession’-style move, even more of LVMH CEO Bernard Arnault’s kids are nabbing pivotal roles, while their Gen Z brother faces big test

Jean Arnault, director of Louis Vuitton’s watch division, has to contend with a tough luxury market and stubborn young consumers.

22.04.2024 6

Fortune

Sasha Rogelberg

The NBA just issued its first gambling ban in 70 years, booting Jontay Porter for committing the league’s ‘cardinal sin’

The Toronto Reporters forward-center feigned sickness and injuries in order to control his own prop bets.

18.04.2024 10

Fortune

Sasha Rogelberg

Boeing whistleblower says he was told ‘frankly to shut up’

Boeing was basically “putting out defective airplanes,” quality engineer Sam Salehpour told a Senate subcommittee.

18.04.2024 10

Fortune

Sasha Rogelberg

Caitlin Clark is the hottest new WNBA player in a decade—but she’s making less per year than the average New York worker

The WNBA’s No. 1 draft pick makes $76,535 in her first year, over 137 times less than the NBA’s first pick’s salary of $10.5 million.

17.04.2024 10

Fortune

Sasha Rogelberg

Fashion giant Shein has been slapped with yet another lawsuit alleging copyright infringement, data scraping, and AI to steal art: 'It’s somewhat shocking that they’ve been able to get away with it'

Internet law and intellectual property lawyer Brett Lewis said Shein’s electronic monitoring system likely impacts thousands of independent online...

16.04.2024 10

Fortune

Sasha Rogelberg

The next AI winter could be caused by users’ trust issues—and ‘mindful friction’ can keep it from happening

The future of AI productivity will depend on human ability to incorporate effective checks and balances, said Paula Goldman, Salesforce’s chief...

15.04.2024 4

Fortune

Sasha Rogelberg

From rags to riches, Rent the Runway goes from penny stock to quadrupling share prices in days after doubling down on AI

The fashion e-commerce site’s AI search function introduced in June is the “biggest thing to happen to consumer-facing businesses” since the...

12.04.2024 5

Fortune

Sasha Rogelberg

Outsourcing founder explains why a Manhattan restaurant uses a staffing firm in the Philippines that pays cashiers a few dollars an hour: ‘The cost is admittedly cheaper than the U.S.’

Happy Cashier workers, who take orders via video chat, have been cropping up at local New York fast-food chains as early as October 2023.

12.04.2024 10

Fortune

Sasha Rogelberg

Nasdaq just gave former unicorn Allbirds a 6-month warning to raise its stock price or risk getting booted—experts say to look at its B Corp status

A top retail analyst said that the shoe company’s passion for creating eco-friendly products is “misaligned with the market,” making...

12.04.2024 7

Fortune

Sasha Rogelberg

For the first time since the pandemic, Americans prefer hybrid over remote work—and it’s not the free lunches driving the shift

A new Morning Consult survey found that 29% of employed Americans preferred hybrid work, up from 25% the year before.

09.04.2024 6

Fortune

Sasha Rogelberg

The future of fast-food service? Cashiers are Zooming in from the Philippines to take your order at a NY fried chicken joint

Fast-food businesses are turning to automation and outsourcing in order to save on labor costs and boost profit margins.

09.04.2024 20

Fortune

Sasha Rogelberg

California’s new $20 minimum wage could leave the state with higher unemployment for years to come, economist says

There are “obvious limits” to raising wages, says libertarian economist Scott Sumner: "Quite a few workers would not be profitable at $40 an...

06.04.2024 10

Fortune

Sasha Rogelberg

This Gen Zer applied to 1,700 jobs but only received one offer—and he says hiring managers didn't contact him until he cussed them out on TikTok

“I have the degree, no criminal records, work experience, references, a tailored resume,” 22-year-old Hunter Howell said. “It is so baffling....

05.04.2024 8

Fortune

Sasha Rogelberg

TSMC shrugs off Taiwan’s biggest earthquake in 25 years, showing its massive chip foundry mega-complexes are nearly quake-proof

TSMC told Fortune it detected damage to a “small number” of tools and was 70% recovered within 10 hours of a 7.4 magnitude earthquake.

04.04.2024 6

Fortune

Sasha Rogelberg

$2.2 trillion Nvidia is colliding with Taiwan's biggest earthquake in 25 years as its key chip supplier grapples with factory fallout

TSMC, Nvidia’s main chip provider, temporarily halted operations on Wednesday and is undergoing facility inspections to assess damage.

03.04.2024 9

Fortune

Sasha Rogelberg

Boeing is falling so behind on plane deliveries that United is asking pilots to volunteer for unpaid leave, potentially for months

United Airlines will receive less than 40% of the planes it ordered from Boeing this year.

02.04.2024 6

Fortune

Sasha Rogelberg

Over 500,000 fast-food workers in California just got a huge raise thanks to a new law—but not everyone is celebrating

Fast-food businesses have responded to the mandate with price hikes and layoffs, but labor experts say passing off increased operation costs to...

01.04.2024 7

Fortune

Sasha Rogelberg

Walgreens’ frail quarter goes beyond the discretionary spending dips afflicting its competitors. It’s ‘just not very good at retailing,’ analyst says

Walgreens beat recent earnings expectations, but GlobalData Managing Director Neil Saunders isn’t impressed, calling it “another torrid quarter”...

30.03.2024 10

Fortune

Sasha Rogelberg

Japan’s population is getting so old that a diaper manufacturer is only making products for adults, not babies

Oji Nepia’s infant diaper production has fallen by 300 million units—about half its supply—since its 2001 peak.

29.03.2024 30

Fortune

Sasha Rogelberg

Who's to blame for the Baltimore ship incident? U.S. infrastructure the the cargo industry, alike

Cargo shipping and port infrastructure are closely intertwined. Avoiding future tragedies means both entities stepping up.

28.03.2024 6

Fortune

Sasha Rogelberg

Google’s founders didn’t market test Alphabet’s name before launching the now $1.9 trillion juggernaut. Here's the advice Steve Jobs gave Larry Page

Larry Page turned 51 on Tuesday, and Fortune looked back at the philosophy behind the centibillionaire’s brainchild.

26.03.2024 20

Fortune

Sasha Rogelberg

United Airlines loses $600 million in market cap on news that FAA is opening a probe after airline’s 10th safety flub in just 2 weeks

"While they are all unrelated, I want you to know that these incidents have our attention and have sharpened our focus,” United CEO Scott Kirby...

25.03.2024 2

Fortune

Sasha Rogelberg

Restaurant robots are the ‘vanguard of automation,’ top analyst says. It’s not coming for fast-food workers’ jobs—it's actually helping them

Despite high labor costs, restaurants with automation are saving money by retaining employees and increasing their agency within the company.

23.03.2024 30

Fortune

Sasha Rogelberg

These fast-food workers are earning $25 an hour with paid vacation—as long as they work alongside a giant burger-slinging robot arm

Kernel has a 100% employee retention rate, in part because its automated technology makes staff members’ lives easier.

22.03.2024 20

Fortune

Sasha Rogelberg

Pepsi takes down rival Coke’s biggest client, landing its beverages and snacks in 20,000 Subway sandwich shops

Subway served Coca-Cola products in its U.S. stores for almost 20 years.

21.03.2024 30

Fortune

Sasha Rogelberg

Ferrari is full speed ahead on its first electric car—and the CEO promises it’s going to roar just as loud as a combustion engine

The Italian automaker will start production on its first fully electric car in 2025.

20.03.2024 10

Fortune

Sasha Rogelberg

Big tobacco just broke up with big beer: Marlboro maker Altria offloads AB InBev shares as both falter on decreased demand for key products

Altria announced a sale of 35 million shares of Anheuser-Busch InBev last week, amounting to $2.2 billion.

19.03.2024 4

Fortune

Sasha Rogelberg

Musk says ‘trying to make everything a race issue is divisive and corrosive,’ days after settling a racial discrimination lawsuit at Tesla

“Is this something we want to make a constant part of our dialogue forever? Or do we want to move on and treat everyone as an individual?”

19.03.2024 20

Fortune

Sasha Rogelberg

Furious millennial moms would rather make their own cereal than buy Kellogg’s after CEO’s ‘cereal for breakfast’ comment spurs boycott

WK Kellogg CEO said that cash-strapped families should eat “cereal for breakfast” as a way to save money. Now, a TikTok boycott is gaining steam.

16.03.2024 10

Fortune

Sasha Rogelberg

How a 41-year-old former ad man birthed a $1.4 billion beverage unicorn by putting water in a can: ‘There’s no reason that only beer can have that kind of cool look and feel’

Liquid Death CEO Mike Cessario was first inspired to create canned water at a 2009 Vans Warped Tour show.

15.03.2024 6

Fortune

Sasha Rogelberg

Liquid Death is turning water into Gen Z’s beer by selling the ‘healthiest thing you can drink’

“We don't actually take ourselves seriously,” founder Mike Cessario told Fortune. “We don't think we're extreme. We're kind of making fun of all...

14.03.2024 5

Fortune

Sasha Rogelberg

Abercrombie stock surged past Nvidia in 2023. It just had its worst week in years as the retailer banks on continued millennial interest

Despite Abercrombie’ robust fourth-quarter, shareholders and analysts worry about its ability to sustain strong growth.

12.03.2024 6

Fortune

Sasha Rogelberg

It’s not just Trader Joe’s battling bacteria and possibly plastic in its prepared products—Food and drink recalls have reached a five-year high

A 2024 Sedgwick report said the FDA issued 46 food and drink recalls in January, a 31% increase from 2023’s fourth-quarter monthly average of 35...

12.03.2024 5

Fortune

Sasha Rogelberg

Meet the Chilean beer getting its moment in the limelight over 20 years after losing a legal battle with LucasFilm—‘It’s creative, but it's somebody else's creativity’

In a crowded market, attaching a brand to a successful franchise is a clever strategy—if you can do it legally, a law professor told Fortune.

10.03.2024 10

Fortune

Sasha Rogelberg

Target throws spaghetti at the wall for solutions to ongoing sales slump—'There is a general malaise creeping'  into the business, analyst warns

The Minneapolis retailer is implementing an Amazon Prime clone and budget brands after a fourth-quarter sales dip.

08.03.2024 9

Fortune

Sasha Rogelberg

What is a Fortune 500 company? The story behind the list

The Fortune 500 is the ranking of the largest companies in the U.S. based on revenue.

08.03.2024 9

Fortune

Sasha Rogelberg

Christian Horner denies allegations of misconduct after trove of leaked nudes and illicit texts emerge just 36 hours before F1’s opening race

Fortune reviewed leaked documents showing text messages and photos, which were allegedly presented as evidence against him in an investigation this...

01.03.2024 10

Fortune

Sasha Rogelberg

France has major beef with faux steak—and it's banning the use of 21 words to describe plant-based meat that way

A French decree issued Tuesday will ban the use of 21 meat-related terms to refer to plant-based protein alternatives.

29.02.2024 7

Fortune

Sasha Rogelberg

Wendy's insists its trial with 'dynamic pricing' is all about prices going down at times and it has 'no plans' for surge pricing like Uber or Lyft

The internet erupted at the idea of dynamically priced fast food, but Wendy's said the media "misconstrued" what its CEO said.

28.02.2024 6

Fortune

Sasha Rogelberg

Wendy’s is going to implement Uber-style surge pricing for your Baconator—with the help of AI

Wendy’s will experiment with dynamic pricing, introducing digital menu boards with fluctuating prices and promotions, as early as next year.

28.02.2024 10

Fortune

Sasha Rogelberg

Kellogg and PepsiCo are urging Gen Z to eat Doritos and cereal for dinner

Grocery prices have increased 25% over the past four years, leaving consumers frustrated. It won’t get better anytime soon.

27.02.2024 8

Fortune

Sasha Rogelberg

Meet a 30-year-old delivery driver who dumped the apps to go into business for himself because of a minimum wage law

Tony Illes made a good living off deliveries for years—10,000 trips worth. But everything changed when Seattle passed a new ordinance.

25.02.2024 20

Fortune

Sasha Rogelberg

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